Last Updated: March 1, 2025
Welcome to IdeaOrbit ("Company," "we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ideadorbit.com or engage our digital marketing services.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site and services.
1. Information We Collect
We collect information you provide directly to us, information we collect automatically, and information from third-party sources.
1.1 Information You Provide
- Name, email address, phone number, and company details submitted via our contact or inquiry forms
- Billing and payment information when you purchase our services
- Communications you send to us, including emails, support requests, and feedback
- Account login credentials if you create an account with us
- Information provided during onboarding consultations or strategy calls
1.2 Information Collected Automatically
- Log data (IP address, browser type, referring URL, pages visited, time and date of visit)
- Device information (hardware model, operating system, unique device identifiers)
- Cookie and tracking technology data (see our Cookie Policy for details)
- Usage data about how you interact with our website and services
- Location data (general geographic location based on IP address)
1.3 Information from Third Parties
- Data from advertising platforms (Google, Meta/Facebook) when we manage your campaigns
- Analytics data from tools like Google Analytics 4 and similar platforms
- Business information from publicly available sources to verify client details
- Referral information if you were referred to us by a partner or affiliate
2. How We Use Your Information
We use the information we collect for the following purposes:
- To provide, operate, and improve our digital marketing services
- To process transactions and send related information, including purchase confirmations and invoices
- To respond to your comments, questions, and requests
- To send you marketing communications about our services (where you have opted in)
- To send administrative information such as changes to our terms or policies
- To monitor and analyze trends, usage, and activities on our website
- To detect, prevent, and address fraud, security, and technical issues
- To comply with legal obligations and enforce our agreements
- To manage client advertising accounts on platforms such as Google Ads and Meta Ads
3. Legal Basis for Processing (GDPR)
If you are in the European Economic Area (EEA), we process your personal data under the following legal bases:
- Contract Performance: Processing necessary to provide our services to you
- Legitimate Interests: Processing for our business interests, such as improving our services and preventing fraud
- Consent: Processing based on your explicit consent, such as receiving marketing emails
- Legal Obligation: Processing required to comply with applicable laws
4. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:
- Service Providers: We share data with vendors and service providers that support our operations (e.g., payment processors, CRM software, email platforms), who are contractually obligated to protect your data
- Advertising Platforms: When managing your campaigns, we access and share relevant data with Google, Meta, and other advertising platforms as required to deliver our services
- Business Transfers: In connection with a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction
- Legal Requirements: We may disclose information when required by law, subpoena, or other legal process, or to protect the rights, property, and safety of IdeaOrbit, our clients, or others
- With Your Consent: We may share information with third parties when you have given explicit consent
5. Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying legal, accounting, or reporting requirements. For active clients, we retain data for the duration of the service relationship plus 5 years. For prospective clients who did not convert, we retain inquiry data for 2 years.
6. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include SSL/TLS encryption, access controls, regular security audits, and staff training. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies on our website to improve user experience, analyze traffic, and support our marketing efforts. For detailed information about how we use cookies and your choices, please see our Cookie Policy.
8. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: The right to request a copy of the personal data we hold about you
- Correction: The right to request correction of inaccurate or incomplete data
- Deletion: The right to request deletion of your personal data ("right to be forgotten")
- Restriction: The right to request restriction of processing of your data
- Portability: The right to receive your data in a structured, machine-readable format
- Objection: The right to object to processing of your data for marketing purposes
- Withdraw Consent: The right to withdraw consent at any time where processing is based on consent
To exercise any of these rights, please contact us at privacy@ideadorbit.com. We will respond within 30 days.
9. Third-Party Websites
Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information.
11. International Data Transfers
We are headquartered in India and operate globally. If you are located outside India, your information may be transferred to and processed in India and other countries where our service providers operate. These countries may have different data protection laws than your country. We ensure appropriate safeguards are in place for such transfers.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated "Last Updated" date. For material changes, we may also notify you by email. Your continued use of our services after any changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Email: privacy@ideadorbit.com
- Address: IdeaOrbit Digital Marketing, Sector 18, Gurugram, Haryana 122015, India
- Phone: +91 98765 43210